The most popular download site for electronic music, Beatport, will launch a streaming service in 2015 according to The Wall Street Journal. Beatport was bought by SFX in 2013 by SFX, the American entertainment giant which also owns ID&T.
The new streaming service should freely accessible. Advertisements are supposed to generate the necessary income. Beatport says the service will get the common streaming features. The new service will be added to the Beatport Pro website.
SFX is currently negotiating with the majors (Universal/Sony/Warner) to offer their catalog on the service. 90% of the content served will be from (relatively small) independent labels. According to the American newspaper the new service will also feature event information, artist profiles and Boiler room-esque live streams.
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Registered: Dec 2014
Location: Toronto, Canada
Sounds to me like Beatport is going to eat up all the advertising revenue they can gobble while paying pennies or less to artists.
Registered: May 2001
My reaction is bad; Beatport were bought out by a company that is essentially a hedge fund. It's purely about monetization for them - they looks at things in terms of accountancy.
That's why there were basically riots at the Beatport offices when it was announced that many people were being laid off, and sadly it was people who had been part of the start up culture (i.e. work long hours for little compensation because you'll get a promised payout in the end, just like google employees).
It will really just be another streaming service. The money is in streaming big artist's cheesey hits to the masses. Not a small number of plays for niche EDM.
If they don't separate it from Beatport's normal sales portal, RIP Beatport.
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Registered: Apr 2002
Location: Illegal Pete's
I mean I honestly wouldn't mind having a streaming service for Beatport if you could perhaps subscribe to your favorite artists and labels and play their new material or something similar. It would be a nice, convenient way to listen to new releases etc.